User generated content on e-commerce websites.
Posted by admin on February 18th, 2009
Studio 2 Online’s e-commerce packages improve user experience on an ecommerce website and convert this into sales. Let’s look at some features and their benefits.
Allowing online users to rate and review products increases trust in your website and it’s products. After reading reviews, the user can purchase the product that best suit their needs. You will also be getting feedback on what users really think of them!
Tags are one-word descriptors that act as keywords. They can be assigned to products to allow a user to quickly access a product for future use and offer quick navigation options for all users. Once a user is registered to your site and logged in, they can assign a word to a product. Once approved in the administration area, the tags are listed on the website and allows the user another means to navigate quickly to the product. Tags also aid in search engine optimisation.
These features make the user an active participant on your website, providing content and creating a social element.
Let the users spread the word! The ‘email a friend’ facility allows users to share with others details of your products. It’s an easy way for people to find out more product information. They can click on the link on the product page, add their own message and the recipient’s email address, then an email link is sent to your product’s page.
If you’d like more information of Studio 2 Online’s e-commerce packages, please call us on 0116 2758456.
Cheers for now!
Kevin
Studio 2 Online
Ecommerce Web Designers Leicester
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