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SEO pitfalls > Looking pretty to most, but ignored by some

Posted by david.morris on May 21st, 2010

Whilst images can obviously make a website more attractive and improve its appearance, having too many pictures can cause search engine optimisation problems and affect your rankings.

Images are essential to a website, and although users will enjoy them, search engines will basically ignore them. So how can you overcome this and help make images work well for your search engine optimisation campaign? The answer is simple; ALT tags.

ALT tags are used as a textual description of an image and more importantly are readable to the search engine crawlers. So if the search engines are reading this text, it would be an ideal place to include your keywords. Remember though not to simply stuff your keywords into the tags, as this is viewed as a spamming technique.

As a leading Search Engine Optimisation agency, and the only SEMPO Platinum awarded SEO agency in the UK, we know the techniques to use, and not to use, to help your website rank well. If you wish to discuss the advantages an SEO campaign then give us a call now on 0116 275 8456 to speak to one of our team members or arrange a no obligation meeting.

David Morris

Studio 2 Online – Search Engine Optimisation Midlands

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