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Posted by admin on April 16th, 2010

You know that little blue bar at the top of your browser window? Chances are you never look at it but it is very important when it comes to search engine optimisation.

The text in the blue bar is the title of that specific webpage, and is the first impression a search engine will get of that page. Although the title is often ignored by users, it is important to not forget to optimise it for the search engines. When creating your titles for your pages, remember the following points:

• The title should contain the theme of the webpage
• It is normally the text that is displayed on the search engine result page
• It should be 80-90 characters long
• A title should be unique for each webpage
• The placement of words is important, with your keywords located at the front
• The title should be an informative summary of the page content

If you are looking for a search engine optimisation agency that can help with all aspects of improving your site for search engine optimisation, then give us a call now on 0116 275 8456 to speak to one of our team members.

David Morris

Studio 2 Online – Search Engine Optimisation Midlands