ecommerce website designers & uk website design specialists based in Leicestershire, Uk
Posted by david.morris on May 28th, 2010
During the set up process of a search engine optimisation (SEO) campaign, it is important to carefully choose the keywords or phrases that you are going to target. There are two distinct strategies which have different overall aims for an SEO campaign.
Branding strategy > This is all about creating awareness of your company and not [...]
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Posted by mariam.shariff on November 25th, 2009
SEO Tips from an SEO Consultant
Pick the right website name
For example, jargons.com will not do for a company selling watches, instead jargon-watches.com is a much more suitable name. If possible include your keyphrases in the domain name.
Pick the right keywords!
Generic keywords won’t do, statistics don’t lie! A long tailed keyword has a higher conversion rate [...]
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Posted by david.morris on November 18th, 2009
Now that the Coke advert has been shown on television, it is now officially the Christmas season. Not only does this mean the shops are now full of decorations and the latest gadgets, but it could possibly have an affect on your Search Engine Optimisation campaign, as the different seasons could decide on what keywords [...]
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Posted by mariam.shariff on November 16th, 2009
Planning your SEO prior to the website build…
Often website owners don’t realise just how significant SEO is to the success of their website and their business. Too often they concentrate more on the design and layout of their new website. While it is important to plan the layout of the website and have an appealing design to go [...]
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