Posted by dani cass on August 9th, 2011
Many people I have spoken to have asked the question “how can social networking help my business?” They have set up an account on the main social networking sites and have posted regular adverts about their products and services but still their efforts have rewarded them with a big fat fail whale! So where are [...]
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Posted by dani cass on May 23rd, 2011
I’ve written many times about the importance of including keyword rich copy on to your website as well as in your blog posts. By including keywords into the content of your website, you increase the chances of your website being included in the search results for that keyword or keyphrase. Another way you can give [...]
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Posted by dani cass on May 6th, 2011
I have seen many websites that contain great content, yet basic mistakes are stopping them from ranking well in searchengines. Although these tips won’t necessarily catapult your website to the top of the search engines, these 6 quick tweaks can only have a positive effect on your search engine rankings. Exchanging your Flash animation for [...]
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Posted by dani cass on March 25th, 2011
Browsing through Twitter a couple of days ago I noticed the following Tweet: “Feeling v disillusioned with Twitter! Can anyone persuade me that it will actually help my business?!” Now anyone that has spent more than two minutes on Twitter will know that it is not always the most intellectual of content; with everything from [...]
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Posted by dani cass on February 25th, 2011
Blogs are great. Blogs allow you to keep your visitors up to date with all the latest happenings in your world as well as share your knowledge of your product or market. So is a blog all about the visitors? Well in a word, no. Blogs are perfect for search engine optimisation as well. The [...]
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Posted by dani cass on February 18th, 2011
‘Ecommerce & SEO: Your Marketing’ is the final installment of our 5 part discussion regarding the different aspects of creating an ecommerce website and how search engine promotion can work as the perfect partner for driving customers to your online store.
This week I will be discussing ‘Your Online Marketing’ and some of the different ways you can promote your ecommerce website. Online marketing can be a cost effective strategy to drive traffic to your store and increase your ROI.
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Posted by dani cass on February 4th, 2011
‘Ecommerce & SEO: Your People’ is the 3rd installment of our 5 part discussion regarding the different aspects of creating an ecommerce website and how search engine promotion can work as the perfect partner for driving customers to your online store.
Last week I discussed ‘Knowing Your Market’ and the different ways your target market can effect the build and promotion of your ecommerce website. This week I will be discussing ‘Your People’ and the different roles they play in the management of your online store.
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Posted by dani cass on January 31st, 2011
‘Ecommerce & SEO: Knowing your Market’ is the 2nd installment of our 5 part discussion regarding the different aspects of creating an ecommerce website and how search engine promotion can work as the perfect partner for driving customers to your online store.
Last week I discussed ‘You’ and the important part you play in the creation of your ecommerce website and it’s promotion. This week I will be discussing the importance of knowing your target market and the different ways this can effect your online store.
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Posted by dani cass on January 25th, 2011
Over the new few weeks, I’m going to be discussing the different aspects of creating an ecommerce website and how search engine promotion can work as the perfect partner for driving customers to your online store.
This week I will be discussing ‘You’ and the important part you play in the creation of your ecommerce website and it’s promotion. Over the coming weeks I will be covering ‘Your Market’, ‘Your People’, ‘Technical Requirements and Scalability’ and ‘Your Marketing’.
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Posted by dani cass on December 8th, 2010
81% of all Internet users enter a website via a search engine, and 36% of online shoppers associate search engine placement with company prominence. If you would like to discuss how a search engine promotion campaign could help to increase sales for your ecommerce website, call us on 0116 2758456.
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