ecommerce website designers & uk website design specialists based in Leicestershire, Uk
Posted by david.morris on June 4th, 2010
Did you know that the server your website is hosted on could have search engine optimisation implications which could be negatively affecting your rankings?
When your website is considered for listing on the different search engines, they check to see whether the IP address the site is being hosted on has been used for spamming. If [...]
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Posted by david.morris on May 28th, 2010
During the set up process of a search engine optimisation (SEO) campaign, it is important to carefully choose the keywords or phrases that you are going to target. There are two distinct strategies which have different overall aims for an SEO campaign.
Branding strategy > This is all about creating awareness of your company and not [...]
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Posted by david.morris on May 21st, 2010
Whilst images can obviously make a website more attractive and improve its appearance, having too many pictures can cause search engine optimisation problems and affect your rankings.
Images are essential to a website, and although users will enjoy them, search engines will basically ignore them. So how can you overcome this and help make images work [...]
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Posted by david.morris on May 7th, 2010
Towards the end of last year, Google launched ‘Social Search’ so that you can easily find content from people within your social circle when you perform a search.
If you have a Google account, you can link your social network accounts to it, for example Twitter and FriendsFeed. When you perform a Google search, an extra [...]
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Posted by david.morris on April 30th, 2010
To give a better example of how search engine optimisation works, I thought that for this blog I would go right back to basics and discuss the nuts and bolts of a search engine.
A search engine is essentially made up of 2 sections. The back end consists of software that uses applications to collect information [...]
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Posted by david.morris on April 23rd, 2010
For the majority of many search engine optimisation campaigns, the main goal is to rank highly on the number one search engine; Google. Here are a few pointers to help you get your site listed on the king of the search engines:
Google prefers not to be told about websites but find them. It is better [...]
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Posted by david.morris on April 16th, 2010
You know that little blue bar at the top of your browser window? Chances are you never look at it but it is very important when it comes to search engine optimisation.
The text in the blue bar is the title of that specific webpage, and is the first impression a search engine will get [...]
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Posted by harpreet.seehra on December 22nd, 2009
In the past, Google has used personalized search results for users that browse whilst they’re signed into their Google account. The use of this “personalized search” has now been extended to users that are not signed in. This is very bad for SEO.
Users can disable this setting by clicking on “Web History” but most users [...]
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Posted by david.morris on December 15th, 2009
Did you know that duplicate content on the Internet can have a huge negative impact on your search engine optimisation campaign? Duplicate content can come from a number of different places and the way each is dealt with varies…
Duplicate internal pages – If your site has duplicate pages, the best method is to choose one [...]
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Posted by harpreet.seehra on December 11th, 2009
Page Load Time
I mentioned in my last post that there were rumours that Google may use page load time as an indicator over the next year or so. This may have been introduced sooner than we think or Google may be highlighting these issues to site owner in order for them to resolve them, before [...]
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