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Posts found for ‘Dos and Don'ts’

Search Engine Optimisation > Duplicate content is bad. Duplicate content is bad. Duplicate content…

Posted by david.morris on December 15th, 2009

Did you know that duplicate content on the Internet can have a huge negative impact on your search engine optimisation campaign? Duplicate content can come from a number of different places and the way each is dealt with varies…

Duplicate internal pages – If your site has duplicate pages, the best method is to choose one [...]

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SEO Tips from an SEO Consultant

Posted by mariam.shariff on November 25th, 2009

SEO Tips from an SEO Consultant

Pick the right website name

For example, jargons.com will not do for a company selling watches, instead jargon-watches.com is a much more suitable name. If possible include your keyphrases in the domain name.

Pick the right keywords!

Generic keywords won’t do, statistics don’t lie! A long tailed keyword has a higher conversion rate [...]

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Search Engine Optimisation > Avoiding the spam

Posted by david.morris on November 23rd, 2009

As with email marketing, Search Engine Optimisation has been used to spam Internet users with junk information and websites. SEOspam fills the search engine result pages (SERPs) with results that have nothing to do with the search term the user has entered. Since the different search engines want their results to be the most relevant, [...]

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SEO and Website Build

Posted by mariam.shariff on November 16th, 2009

Planning your SEO prior to the website build…
Often website owners don’t realise just how significant SEO is to the success of their website and their business. Too often they concentrate more on the design and layout of their new website. While it is important to plan the layout of the website and have an appealing design to go [...]

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Search Engine Optimisation > Top 3 SEO mistakes

Posted by david.morris on November 13th, 2009

When it comes to Search Engine Optimisation, there are many different factors that all relate to your ranking in the search engines. There are a number of techniques which you may think will help improve your rankings, but in fact they are more likely to do a lot more damage. So in no particular order [...]

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Effective SEO techniques to optimise images on your Website!

Posted by mariam.shariff on October 22nd, 2009

Although it’s true that text content is king when it comes to SEO, you shouldn’t ignore the importance of optimising your images to enhance your SEO even further.
Image optimisation is an essential part of your website search engine optimisation, especially when your ecommerce website includes lots of product images. Some basic image elements that can [...]

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Website design > The importance of the Google top spot

Posted by david.morris on October 16th, 2009

As everyone knows, Google is the leading force in search engines. In fact a recent survey from analysts Standard & Poor’s showed that  48% of respondents used Google as their search engine of choice, almost two and a half more than the second most popular search engine.
So as a leading web design agency, Leicester we [...]

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Website Sitemap > 5 tips so your users don’t get lost

Posted by david.morris on October 9th, 2009

Have you ever been browsing through the pages of a website and found yourself lost, confused and unable to find a way out?
If so then that website was lacking a very important aspect of good web design – a site map.
A site map is as useful to a website user as a road map is [...]

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Website Redesign Tips > Website Redesign that promotes your Website and Business

Posted by mariam.shariff on October 9th, 2009

Your website should be one of your most powerful tools for profitably building your business. With an increasing number of people turning to Internet shopping, it is crucial that your website design translates your business objectives and captures your target audience. Here are some tips to guide you when redesigning an existing website with the [...]

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Web Design in Leicester, Midlands: Guide to setting up a Web Design Project:

Posted by mariam.shariff on October 5th, 2009

Guide to setting up a Web Design Project:
Some points to consider:

Choose:

A professional Website Design Company who will spend time understanding your needs – very important!
A good copywriter who can appreciate your company ethos and your target audience to turn your website visitors into customers
A visually powerful website design that reflects your business
A website structure that [...]

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